Meet Jahlaya Hollis

Duration of Engagement:
March 2024 – October 2024

Services Utilized:

  • Brand Development

  • Social Media Strategy

Objective:
Jahlaya sought to establish a cohesive brand and increase her reach and engagement across TikTok, Instagram, and YouTube.

Challenges:

  • Lack of Clarity in Brand Identity: Jahlaya struggled to define her brand's core message and how to present herself consistently online.

  • Inconsistent Social Media Presence: Without a clear social media strategy, she was not posting consistently, and engagement was low.

Results

Results:

  • In just three months, Jahlaya’s social media presence exploded:

    • TikTok: Grew from 13 to 5300+ followers (AND COUNTING)

    • Instagram: Increased from 3,895 to 6,824 followers

    • YouTube: Subscribers grew from 743 to 1.46K

  • Jahlaya also went viral multiple times, with some posts reaching as much as 506Kviews across socials on one asset alone.

  • Increased Engagement: The new content strategy resulted in greater audience engagement and overall growth.

Wednesday 10/16/2024

Saturday 10/19/2024

How We Did It

Strategy:
We developed a detailed brand identity, helping Jahlaya and her team build clear brand pillars that defined her artistic style and persona. We also implemented a social media strategy that focused on posting regularly and ensuring that each post aligned with her newly refined brand identity.

Collaboration Experience:
Jahlaya describes the process as "amazeballs," praising Jazz’s ability to help define a standout aesthetic and ensure consistency. She likened the experience to "training wheels," where Jazz helped them start but left the team equipped to sustain the momentum.

Conclusion

Collaboration Experience:
Jahlaya describes the process as "amazeballs," praising Jazz’s ability to help define a standout aesthetic and ensure consistency. She likened the experience to "training wheels," where Jazz helped them start but left the team equipped to sustain the momentum.

Recommendation:
Jahlaya has enthusiastically recommended No Conformity to other independent artists who are serious about their careers, highlighting how Jazz helped bring her vision to life and navigate the crowded music industry.

Testimonial Quote:
“Jazz is the person you go to to help bring your vision to life.”